Everyone knows that advertising is essential to growing a business. One problem that small business owners have always faced is the high cost of marketing. Most, however don’t realize that there is an effective way to reduce the cost of your advertising while – at the same time – increasing its reach. Advertising co-ops are […]
Category: Advertising
Advertising effectively on the net is FREE
That’s right. The most effective way of advertising your business on the net is FREE and mostly ignored. And yet it’s so easy to see why it is so effective. We just need to ask ourselves two simple questions. Question 1- What do most people use the internet for? Answer – For email and to […]
Advertising Do’s and Don’ts
As you begin marketing and promoting your online business you are going to run into some unbelievable advertising opportunities. Generally speaking if the ad offering sounds too good to be true–It is. There are companies that will tell you they will get you listed in the top 10 search engines or place your link on […]
Advertising for the perplexed – part II
The previous article examined some of the basic ideas involved in advertising. We looked at why a company may want to advertise, the factors involved in choosing a suitable venue and the costs and time involved. We also explored some of the practicalities to consider and how to research your potential venue. Once you’ve chosen […]