Much has been written about book proposals. But less has been written about book marketing plans. This is wrong! What happens after your book is published has a great deal to do with whether you become published and profitable… or just published. A book proposal is a direct-marketing document intended to persuade publishers to edit, […]

One of the most overlooked and easiest ways to get your book into the hands of the people you wrote it for, is having a great website. Build a great Website. I can’t state this often enough or strongly enough: you must have an attractive, easy to use Website that lets your visitors do four […]

Think like a businessperson, not an author. Once the final draft is written, you’re no longer an author. You’re an entrepreneur with a product to sell, and it’s critical that you start thinking that way. Instead of spending your time on editing and proofreading, you’ve got to invest your time in marketing activities. That means […]